The English Literature Study Program deserves to be opened at UIN Sunan Kalijaga Yogyakarta based on two considerations, internal and external.

Internally, it can be said that the enthusiasm of prospective new students who register at Universitas Islam Negeri Sunan Kalijaga Yogyakarta continues to increase, even exceeding the quota. For example, in the English Literature Study Program, the first choice of this department in 2017 was 991 people from various entry selection channels. However, of this number only 81 people were accepted. This must be understood as a great opportunity for Universitas Islam Negeri Sunan Kalijaga Yogyakarta to develop its wings by opening a number of majors that can accompany its change from an institute to a university. Externally, many developments have occurred related to the learning of English language and literature. Of course, these developments should not be ignored by UIN Sunan Kalijaga Yogyakarta in order to compete in the world of education to produce alumni who are ready to compete as well. Among these developments that can be mentioned here is that English is no longer taught starting from high schools but has started as early as elementary school, even in certain areas as early as preschool. In addition, the number of schools that open international classes is an opportunity for this institution to prepare itself to produce alumni who are able to fill these opportunities in the future.

Based on this, the market area for English literature is expanding in line with current developments, so it is possible to open an institution that can capture this market share.